“According to sprout social, 74% of high-income earners are Facebook users.”
Facebook business manager frequently changes its layout, so social media managers need to update themselves so you don’t miss any update. Frustrating. But we shouldn’t because even if they change their algorithms, they use a simple and easy interface for their users. Even if they change their layout, everything is written down on top of the heading, making it easier to understand. If you ask me, I found it cheaper as compared to Google ads. So, we have to be more careful because of these changes, understand each campaign type and act accordingly. The first step to building an optimal Facebook ad campaign on business is to create an account for business managers.





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